Transform Complexity Into Opportunity.

Simplify Your Growth Strategy and Turn Your Business Ideas Into Reality.

With AI and Design Thinking, we simplify complex innovation processes, delivering practical strategic solutions that drive growth and measurable results, tailored to your business needs.

What is your business challenge?

Our proposal is, together with companies and entrepreneurs, to create solutionsof sales growth, market, and competitive advantage.

Create new products
services or experiences

Get my idea off the paperand turn it into business

Accelerate growth
of your startup

Create growth and sales strategies

Develop your team's innovation capabilities

Improve my product/service delivery process 

Whatever your challenge, we are here to help you generate and implement ideas that bring results.

OUR SERVICES

We create innovation and deliver the results that make your business more profitable.

Our commitment to our customers is to provide services that generate results and return on innovation.

Business Design

Want to get your idea off the ground?We work together to elaborate the initial idea, and the creation of possibilities for your business model, communication strategy, launch and growth plan. All for you to turn your idea into a business faster and more assertively.

Business Accelerator

Need your idea to start selling soon? Want new strategies to improve your business performance?Give more speed and assertiveness to the process of transforming your idea into a viable business model or improving your company's results through our methodology and mentoring program.

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Ideas Lab

Want to know if your idea will work?Your business idea is too important to risk. Let us help you develop a prototype, test it with potential customers, and reduce uncertainty about launching your idea and reduce costs with our "go-to-market strategy."

Customer Insights

Do you want to know better how your customer's buying mindset works?Understand your customers' needs and pain points, design purchase and service journeys, and create solutions for your business.


Strategic Partner

Do you want to accelerate your company's sales and growth potential?Count on one of our experts to work with you and your team to develop new purchase journeys, create a new business model, or generate a market strategy. We are ready to help you to accelerate your business transformation.

Trainings

Want to take your team to the next level?Improve your team's ability to create innovative solutions for your business. Our methodology is builten so that learning is in practice and applied to the day-to-day of your company.

HOW WE WORK

An idea is worthless without execution!

We combine Design Thinking with traditional business consulting to help our clients developstrategies, create and test viable ideas, develop tactics, set goals, and deliver measurable results.

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  • Collect

    We collect together all relevant information regarding your business, chosen challenge and possible paths to be taken.

  • Choose

    We extract the main insights from the information collected and produce some ideas that may be useful for solving your challenge.

  • Create/Test

    We choose the most relevant ideas together, transform them into prototypes, testing them in real market situations and with your customers.

  • Delivery/Strategic Map

    With the solution chosen and validated, we outline the next steps together with you in a strategic map format to be followed, giving more dynamism to the application and continuity of the idea developed.


Yes, I would like to know what Innovationcan mean for my company.

Together we can create great solutions for your business and products, drive sales, and increase conversion rates. Want to know how it works in practice?

CASES

Our latest projects.

We believe in the transformative power of a good idea
and in our customers' ability to innovate.

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Horta&Pomar

Business Accelerator

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WokGrill

Strategic Partner

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Poker Depot

Business Design 

OUR PARTNERS

We create impressive projects
with the help of these guys.

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WHY WORK WITH US?

Why are we the right partner for your innovation challenges?

We are a business design and innovation strategy company.
We do this by developing growth strategies, new Business Models, developing Purchase Journeys, Service Journeys, and training teams for innovation.
We work using the assets and strengths of our clients.
For us, innovation is not a fad or synonymous with some sophisticated methodology. For innovation to work, it does not need to be complex, so we always focus on services that generate results and return on new ideas developed.
And we believe that all this makes us capable of being your partner to transform your business challenges into successful and efficient projects.

FAQ

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Everything You Need to Know About Hiring a Design Thinking Consultancy

  • What is design thinking, and how can it help my business?

    Design thinking is a human-centered approach to problem-solving that involves empathy, collaboration, experimentation, and iteration. It can help your business by enabling you to better understand your customers, identify new opportunities for innovation, and develop solutions that meet their needs.

  • How does design thinking differ from other problem-solving approaches?

    Design thinking differs from other problem-solving approaches in several ways. It places a strong emphasis on empathy and understanding the needs of users or customers, it encourages collaboration and co-creation, and it involves experimentation and iteration to arrive at the best possible solution.

  • What are the benefits of working with a design thinking consultancy?

    Working with a design thinking consultancy can help your business in several ways. It can bring fresh perspectives and new ideas to your organization, it can help you to better understand your customers and their needs, and it can help you to develop innovative solutions that differentiate you from your competitors.

  • What industries do design thinking consultancies typically work with?

    Design thinking consultancies work with a wide range of industries, including technology, healthcare, finance, consumer products, and more. Design thinking is a versatile approach that can be applied to many different types of business challenges.

  • What services do design thinking consultancies offer?

    Design thinking consultancies offer a range of services, including ideation and brainstorming sessions, user research and testing, prototyping, and design sprints. They may also offer training and coaching to help organizations build design thinking capabilities in-house.

  • Can design thinking be applied to my specific industry or business challenge?

    Yes, design thinking can be applied to virtually any industry or business challenge. The key is to approach the challenge with a mindset of curiosity and a willingness to explore and experiment with new ideas and solutions.

  • Can design thinking consultancy help businesses with marketing and branding?

    Some design thinking consultancies offer marketing and branding services as part of their overall offering. However, it's important to clarify the scope of their services before hiring them.

  • How long does it take to see results from working with a design thinking consultancy?

    The timeline for seeing results from working with a design thinking consultancy varies depending on the scope and complexity of the project. Some projects may yield results in a matter of weeks, while others may take several months or even years to fully develop.

  • What qualifications do design thinking consultants have?

    Design thinking consultants come from a variety of backgrounds, including design, engineering, business, and more. They typically have advanced degrees and certifications in their area of expertise, as well as practical experience applying design thinking principles to real-world challenges.

  • How much does it cost to hire a design thinking consultancy?

    The cost of hiring a design thinking consultancy varies depending on the scope and complexity of the project, as well as the specific services required. Some consultancies charge hourly rates, while others charge a fixed price for the entire project. It's important to discuss pricing upfront and clarify any expectations around deliverables and outcomes.

TESTIMONIALS

What our customers say about our work.

For us, feedback is always an excellent metric to validate the quality of service delivery.

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Renan Miller

Founder of Horta&Pomar

"The SPARK team is made up of people who care about your business and are genuinely interested in helping you succeed. They help you develop every element of your business so you have a clear idea of ​​how to make it successful from the start. The guidance, ideas, and working together helped me immensely."

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Daniel Bordi

PokerDepot Co-founder

"My partner and I had the opportunity to work with SPARK and it was a great experience. We set up a prototype where we had the chance to test our business hypotheses and get real-time feedback from the people we hoped to reach, which was extremely valuable to our startup. We are very satisfied with the results of the work and recommend it."

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Ricardo Chen

Founding Partner of WokGrill

"We have a very comprehensive utility product, the marketing plan included many activities, and even with hired specialists, we were unable to handle the scope of the work, let alone see where the mistakes and successes were. After getting to know SPARK, we started a partnership, where we went through an immersion in the DESIGN THINKING methodology to understand all the processes of our customers' purchase journey, covering the pains and unmet needs. We were very satisfied with the result, which made us see mistakes, discover new ways of communication for our product and create new marketing strategies."

CONTACT

We look forward to helping you create a new solution to your challenge.

We will get back to you within 24 hours!

Address

Avenida dos Parques, 329 - 09 andarTamboré - São Paulo - Brazil

Work time

Mon - Friday: 09am - 6pm (Brazil time zone)

Thank you!

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